COLABORATORY

Michael Taylor made it to Pullman, WA for Homecoming. I loved...

Tue, 18 Oct 2011 02:19:46 -0400

Michael Taylor made it to Pullman, WA for Homecoming. I loved our reunion. Go Cougs!

oh portland, how i miss you so. seattle’s pretty great...

Tue, 06 Sep 2011 13:02:00 -0400

oh portland, how i miss you so.

seattle’s pretty great though…

pat

OhhhhhhhBack To SchoolBack To SchoolTo Prove To Dad That...

Wed, 24 Aug 2011 13:19:58 -0400

Ohhhhhhh
Back To School
Back To School
To Prove To Dad That I’m Not A Fool
I’ve Got My, Luch Packed Up
My Boots Tied Tight
I Hope I Don’t Get In A Fight
Ohhhh
Back To School
Back To School
Back To School

i think portland sabotaged my train to seattle

Fri, 19 Aug 2011 20:01:08 -0400

the engine has exploded…

is this a sign that we are meant to be together, portland?

or are you just jealous that seattle gets to put its emerald fingers all over my portfolio for the foreseeable future?

do not worry my rosey love, i will return

pat

These are my people. Thanks for an unforgettable summer.

Thu, 18 Aug 2011 08:39:25 -0400

These are my people. Thanks for an unforgettable summer.

Thank you Nitty Gritty for one hell of a good time! I will truly...

Wed, 17 Aug 2011 23:16:20 -0400

Thank you Nitty Gritty for one hell of a good time! I will truly miss all of you.

PS group text continues until you change your numbers….muh hah ha ha.

Some pictures I found and forgot to post :)

Thu, 11 Aug 2011 19:02:06 -0400

Moonstruck Meeting

Lunch

Moonstruck Meeting...

Some pictures I found and forgot to post :)

RAZOR SCOOTER PARTY… at GB. Pictures are a bit out of...

Thu, 11 Aug 2011 18:56:46 -0400

RAZOR SCOOTER PARTY… at GB. Pictures are a bit out of focus I was scooting.

Nitty Gritty, ladies and gentlemen…

Thu, 11 Aug 2011 08:00:05 -0400

Nitty Gritty, ladies and gentlemen…

You know you've been thinking about chocolate for too long when you think this is hilarious

Wed, 10 Aug 2011 00:25:00 -0400

You know you've been thinking about chocolate for too long when you think this is hilarious:

Chocoholic Giant Fish Gorged On Kit Kats

4:20pm UK, Monday August 01, 2011

Aquarium staff have managed to wean a chocoholic giant fish onto a healthier diet after inheriting the gourami, raised entirely on Kit Kats by its owners.

Gary the giant gourami ballooned on his Kit Kat diet

At first, staff at the Sea Life London Aquarium were baffled by the 4kg fish’s refusal to eat until they learned it had been fed nothing but chocolate.

The team then stuffed crushed Kit Kat pieces inside grapes to get the 40cm-long gourami named Gary to “take a break” from his daily fix.

“I have never heard of a fish being fed chocolate, let alone being brought up entirely on the stuff,” said Gary’s handler, Rebecca Carter.

“Gouramis usually eat a diet of fruit but Gary doesn’t appear to have suffered any ill effects from his chocolate addiction,” she added.

“However, we would not recommend feeding fish confectionery of any kind.”

Gary is not the only unusual creature to come to the centre from private owners.

Close by the gourami lives Ed, a catfish with decidedly cat-like tendencies.

Ed will only accept being hand fed and likes to be stroked on the head at the same time.

He has also learned to head-butt a lethal puffer fish who vies for his food, staff said.

But aquarium staff warn that Gary and Ed’s peculiar interest in food highlights a more serious issue.

They have nicknamed one display the “tank busters” tank, because it houses a number of large fish that simply grew too big for their owners to manage.

“Many people don’t do the right research when they buy fish and end up unable to care for them,” said Ms Carter.

“We’re delighted we could find a home for Gary but the fact is we simply do not have the space to accommodate the vast number of re-homing requests we receiv

Moonstruck is now a staple of our very existence.

Sun, 07 Aug 2011 17:07:15 -0400

Moonstruck is now a staple of our very existence.

TNG and Bri.

Sun, 07 Aug 2011 17:04:19 -0400

The New Group has already taught me so much and I’m very fortunate to have the opportunity to learn about the processes and digital marketing space from people who are not only experts, but also students of everything digital. I’m just a sponge right now and can’t wait to absorb more information while I can.

In other news, after a discussion with Aaron and another with Steve, I did some research on content strategy and what it means in this massive marketplace of ideas, concepts and marketing. I’m absolutely fascinated by everything I’m reading. You’re telling me there’s a job that combines my love of research, writing and strategy? Well that seems too good to be true.

With people tuning out television commercials, flipping past magazine ads and simply ignoring banner ads, it is no wonder that content is becoming increasingly important in any form of marketing. Not to mention how short attention spans are these days. Good content marketing makes a person stop, read, think and behave differently.

Big thanks to TNG for making my first week educational and inspiring.

a belated thank you to erica for the amazing sweetheart cherries...

Sat, 06 Aug 2011 23:46:42 -0400

a belated thank you to erica for the amazing sweetheart cherries from her family farm

i have been waiting for the internet to provide me with the proper way to convey how delicious they were and , like always, it came through with flying colors.

i love you internet.

almost as much as i love cherries.

and erica’s pretty cool too.

Well I've been walking for an hour....

Mon, 01 Aug 2011 22:53:52 -0400

Small town girl working in Portland = getting lost looking for The New Group. Don’t judge me, they tell me it’s pretty easy to do… I just hope they weren’t saying that to be nice.

Other than getting myself terribly lost today, TNG was good! I was invited to sit in on a new client meeting all day and it was super informative. All three agencies have been very different so far and I can’t wait to see what else TNG has for me. This is going to be cut short because I have massive amounts of Moonstruck to work on, but let me just say, I heart Colab. Times two.

Until next time,
Bri.

“If you don’t know where you’re going, any road will take you there.” —quote from the client today that I feel is extremely fitting for today/my life.

Sleep On It

Thu, 28 Jul 2011 16:06:00 -0400

A couple of weeks ago during our Friday meeting at Henry V, we had an amazing opportunity to talk with Jerry Ketel about our campaigns. Since both groups were in the midst of the “creative brainstorm” process, Jerry brought up some pointers that I found really interesting. The one that stood out to me the most was his take on the brains two separate ”thinking” states: Conscious vs Unconscious.

What’s the difference? At first I didn’t know either. But then it all began to make sense. Here is what I took away from his talk:

Conscious - The conscious mind is what we know best. It includes everything that is inside or realm of awareness. We consciously read something, say something, do something. This is the aspect of our mental processing that we think about rationally and are aware of our body doing. For example, Jerry told us that while we were sitting and “creatively” brainstorming, we all were consciously trying to THINK of ideas.

Unconscious - The quick explanation of the unconscious mind is those times when our body is concentrating on something else, but our mind is wandering. Think back to those times when a random idea pops into your head when you weren’t even thinking about it. Maybe you were taking a shower or going on a run. Consciously your body was focusing on a different task, but unconsciously your mind was wandering.

The idea of “sleeping on it” is where this all comes into play. If you are ever in the midst of trying to actively think of an idea, sometimes you need to do just the opposite - not think. Go on a walk or run, and just let your mind do the work for you.

One last piece of advice from Jerry - “always keep a notepad by your bed”. Nighttime and the morning are prime times for your unconscious mind to generate ideas. So write them down!

-Scott Rousseau

Good Intern, Good

Tue, 26 Jul 2011 20:17:00 -0400

I will have to agree and disagree with Michael’s last blog post. Yes, we slack on our blogging. But who doesn’t? I personally spend more time reading blog posts then actually writing them. I would assume others do the same.

In agreement, Michael’s point about us interns being extremely busy is definitely spot on. Between our 9-5 agency jobs and spending countless hours on our Moonstruck work… the only time I get to blog post is, well, in my sleep.

Don’t get me wrong, being extremely busy is NOT a bad thing, which is why this post is titled “Good Intern, Good”. I just started my second week, at my second agency – The New Group (TNG) – and I couldn’t be happier. My time here has been spent working on real client research and writing proposals and creative briefs, something i’ve really enjoyed. I’ve tried my best to help out and offer my assistance in any area I can, because these agency days just keep flying by!

Great moments at TNG thus far have included international conference calls with people who barely speak English, meeting fellow Sigma Chi F raternity brothers, going out to Lunch with someone new everyday, and of course… a happy-hour Pizza making contest where Jenny cheated and somehow beat out my exotic wilderness meat pizza. I either lost because of my intern status… or because too many people were vegetarian? Can’t say for sure, but I do know that agency life is something I can’t wait to be a part of on a full-time basis. Maybe then I’ll win a pizza making competition…

As for the Moonstruck campaign, I’m very happy with where Team Marble is headed. After developing a detailed waterfall calendar and talking with everyone about their specific duties, I feel completely confident that we won’t be at each other’s throats by the end of the internship. We are making great progress and although I don’t want to say we are “ahead of schedule”, I think we are in a spot that will allow us to produce the best work possible and not half-ass anything. I’m looking forward to our finished products. Stay tuned!

-Scott Rousseau

Bad Intern, Bad

Tue, 26 Jul 2011 12:58:00 -0400

Whoops. Turns out I’m not so good at this blogging thing after all. The fact is I’ve been extremely busy between my agencies and Moonstruck work, but I promise to take a more active role in blogging from now on.

So, now that we got that out of the way, let me say that I have been having the time of my life here in Portland. I am currently working at Grady Britton, smack dab in the middle of my second week. I love the atmosphere here; everyone is very friendly, relaxed and we have Razor scooters to get around. I’ve been handed my fair share of work as well, so definitely keeping busy all day. Also, I have been gifted the nickname “MT Hammer”, so let’s hope that one sticks. Also also, we played softball and kicked some a**.

Great progress is also being made on the Moonstruck front. I don’t want to give away our campaign in case the other team is reading this, but let’s just say a giraffe, a skywriter, and half a dozen copies of Full House: Season Two on DVD factor heavily into our strategy. Or do they…? DUN DUN DUN!!! They don’t.

Thoughts on a Monday

Mon, 25 Jul 2011 23:34:41 -0400

OK so it’s the start of week 4 here at COLAB and thats kind of blowing my mind. I don’t know if I’ve ever had a summer go by faster than this (probably because I normally hate summers… All the sun and working summer jobs….). It feels like I was at orientation meeting everyone just a couple days ago,not four weeks. At least I can say it has been a fantastic experience and I’ve had a blast at all the places I’ve been.

Today I started my second week at Anvil Media Inc. and continued working on examining some websites and doing some basic SEO auditing. It’s definitely been a learning experience (and involved more than a little bit of using Google to figure out what exactly I’m looking at) but I think I got the hang of it now. I’m excited for the rest of this week but I’ll be sad to leave anvil.

On the intern campaign side of things we’re starting to get into the Nitty Gritty of our campaign and finalizing some of the tactics we’re planning on using. I’m excited to start seeing some of our ideas come to life but not looking forward to all the work it’s going to take to create them.

All in all it’s been a great first half of the internship and I’m stoked to see what the next half is going to be like.

Research

Mon, 25 Jul 2011 01:13:26 -0400

Hello Food Marketing Institution… ask me about your groceries ;) . I am learning some interesting fact about the retail industry. For example I spend on average $20 less then what the average signal american buys in groceries each week. Thank you mom for teaching me how to bargain shop and Dad thanks for the endless supply of fruit.

Marble creative sessions include writing on walls and planking....

Fri, 22 Jul 2011 19:44:40 -0400

Marble creative sessions include writing on walls and planking. Don’t be jealous.